Street Media
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The role of OOH Media has changed from being a medium of advertising, to a means of beautifying cityscapes. Also its value addition to the quality of lives, people and localities cannot be missed.
In various cities of India, and also abroad, Laqshya has been instrumental in designing and executing various project under the Public Private Partnership model. These include foot over bridges, bus shelters, public conveniences and citywide Co-ordinate Street Furniture Programmes.
In fact, Laqshya is the world's first company to build and operate 1000 air- conditioned bus shelters in Dubai throught its subsidiary Right Angle Media.
Beautifying Cities with Street Furniture.
It's the age of rapped transformation. Towns are gearing up to become cities. Cities are aspiring to be metropolises and infrastructural growth is at its peak. Today the OOH Media industry is at the helm of town and city development with Public- Private- Partnership Projects that are rapidly changing the skylines of the metropolises throughout the country thus giving rise to the concept of Street furniture.
Street Furniture is a collective term for public utility installations that also add to a city's charm ( examples include bus shelters, traffic barriers, benches, post boxes, phone boxes, street lamps, etc.)
The Laqshya Group has partnered with Urban Civic Authorities, Government Bodies and Municipalities to create assets that not only add great aesthetics to the urban landscapes but also create enormous media value for the advertisers.
In various cities of India, and also abroad, Laqshya has been instrumental in designing and executing various project under the Public Private Partnership model. These include foot over bridges, bus shelters, public conveniences and citywide Co-ordinate Street Furniture Programmes.
In fact, Laqshya is the world's first company to build and operate 1000 air- conditioned bus shelters in Dubai throught its subsidiary Right Angle Media.
Beautifying Cities with Street Furniture.
It's the age of rapped transformation. Towns are gearing up to become cities. Cities are aspiring to be metropolises and infrastructural growth is at its peak. Today the OOH Media industry is at the helm of town and city development with Public- Private- Partnership Projects that are rapidly changing the skylines of the metropolises throughout the country thus giving rise to the concept of Street furniture.
Street Furniture is a collective term for public utility installations that also add to a city's charm ( examples include bus shelters, traffic barriers, benches, post boxes, phone boxes, street lamps, etc.)
The Laqshya Group has partnered with Urban Civic Authorities, Government Bodies and Municipalities to create assets that not only add great aesthetics to the urban landscapes but also create enormous media value for the advertisers.
